Where brands stay on top of their competition
Get a quarterly competitive research report at a fraction of the cost so your team can execute in other areas.
Why do I need this?
You want to stay on top what the competition is doing so your sales team can understand how to handle objections, your marketing team will know how they're positioned in the market, and your product team to know what to prioritize building. Current tools and services on brand mentions just add to the daily noise.
Who is this for?
Fast growing companies that are lacking resources to hire for competitive intelligence, product marketing, and other business analysts. Teams can also choose to include their own brand to set baselines and compare against industry benchmarks. Also great for new marketing leaders to get a quick win in the first 30-60-90 days.
What do you get?
Quarterly reports from at least two brands that you want to track and follow. These insights will help you to analyze, synthesize, and guide future decisions for your brand.
If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.
- Sun Tzu
Our Approach
How this works
Here's what to expect.
Step 1
Subscribe to a plan. You'll go through an in-take form that allows you to choose your top competition.
Step 2
Our analyst will begin their research and gather intelligence for your selected brands.
Step 3
Once it's complete, the intelligence report will be delivered once a quarter for you to synthesize.
Member Benefits
It's like having your own research team without paying a full time salary + benefits.
Lower your costs
Gartner and Forrester reports can easily cost six figures and hiring an in-house competitor intelligence specialist or product marketer can be cost prohibitive.
Stay on top of key trends
Since your team is quickly building the plane while it's in the air, it may be challenging to find the time to see what's happening in the market. These reports let you zoom out from the day-to-day.
Buy once. Share forever.
Keep your teams sharp by sharing these reports to anyone in your company. No lock-in contracts and no need to buy extra user seats for these reports.
"My team would spend weeks getting these reports made. Now they can focus on other priorities."
- Series B SaaS (Head of Marketing)
PLANS & PRICING
Competitive briefings delivered to you every quarter.
Single Report
2 Spots open for February
1 time intelligence reports
Easy payment options
Unlimited sharing
Zero commitments
Quarterly Reports
In addition you get...
A dedicated analyst
Custom signals
High level recommendations
1-on-1 strategy calls
Pause or cancel anytime
FAQs
Why couldn't an agency or someone in-house to do this?
For starters, the average annual cost of CI or product marketing hire is over $100,000 plus benefits. Agencies on the other hand require onboarding and spending time learning about your competitors before delivering on the actual outcome.
How fast will I receive the first report?
Once you've completed your onboarding, you should get the first report after 3 weeks.
Is this a long term commitment
You can purchase a single report or get one every quarter. There is no commitment or lock-ins.
Do you offer free trials?
Unfortunately not, but we don't lock you into long term contracts so you can cancel anytime.
What's included in these reports?
Our signals focus on digital only and includes data such as keyword rankings, analyst reports, product reviews, and more.
What's not included in these reports?
We don't include deep market analysis, revenue, technical seo, customer data, surveys, etc.
Where do you get your data?
All the information is publicly available. We leverage over 30 different data sources including our own proprietary in-house software to streamline the data gathering and research.
What's on the roadmap?
We don't like to remain status quo, so we're always looking to improve our offering. We've already received some great feedback on where to focus to deliver more value to our future customers.